Season your beef like the pros with Texas Brisket Magic Lone Star Rub — a championship-worthy dry rub blended by pit-master Harry Soo to bring Texas-style BBQ flavor to your grill or smoker.

• Created by Harry Soo during his Texas competition days and used to win multiple brisket awards.
• Crafted for brisket, steaks, tri-tip, burgers and beef ribs — but versatile enough for pork, poultry and vegetables too.
• Built on a base of sea salt and black pepper with added depth from dehydrated garlic, celery seed, white pepper, Worcestershire powder, kombu extract, shiitake and dry yeast for rich, layered flavor.
• No MSG, gluten-free — made to meet high standards while delivering bold taste.
• Easy to use: pat your meat dry, coat generously, let rest (30 minutes or more), then smoke or grill to achieve that signature crust and juicy interior.
• Great for backyard cook-outs, tailgates or serious BBQ sessions — this rub brings authentic Lone Star grilling flavor straight to your plate.
• Available in 12 oz shaker and larger sizes (26 oz) to fit both the home cook and the BBQ enthusiast.
• Developed with quality ingredients: small-batch production in the USA, meeting the standards of a competition pit-master.
• Makes standard salt-and-pepper seasoning look basic — this is flavor with complexity: umami undertones, savory richness, peppery punch, and clean finish.
• Whether you’re smoking a full brisket low and slow or searing steaks hot and fast, Texas Brisket Magic Lone Star Rub is your seasoning weapon.

Upgrade your beef game. Use this rub when you want your meat to shine, your bark to wow, and your guests to ask what your secret is.

Awesome on:

• Smoked beef brisket (classic Texas style)
• Ribeye or New York strip steak
• Beef short ribs or tri-tip roast
• Hamburgers or sliders with a flavor upgrade
• Pork ribs or pork shoulder when you want beef-type seasoning
• Grilled vegetables like portobello, onions or mushrooms for a hearty finish
• Beef sausages or gyros for added flavor punch